Sushi Shop: Manufacturing Poor Quality, “Fast Food” Sushi at a Location Near You

Sushi Shop
536 Madison Ave
New York, NY 10022

I was given a Gilt City voucher to Sushi Shop for Christmas. It included 3 rolls, sashimi, nigiri, and a glass of wine or sake for two. This sounded like the perfect Valentines Day date, so I decided to take my beaux to Sushi Shop on Friday for some complimentary dinner fun.

Well, it’s a funny story how it actually turned out. Upon our 7:30 PM arrival, we noticed the whole bottom floor was empty. We were led upstairs to yet another empty floor, with the exception of the couple in the back. The atmosphere felt awkward, but only because it was so empty. Emptiness aside, this place had a cool, modern vibe with some nice wooden tables and cozy corner booths.


(Source: Friends Eat)

We sat down and the waiter took our voucher and explained that the rolls, sashimi and nigiri would be chef’s choice then asked us if we something to drink. I asked for a glass of white wine and right before my friend requested his drink of choice, the waiter awkwardly told us that the restaurant was not serving white wine. Confused, I asked how it was possible for a restaurant with a bar downstairs to not have house wine and the waiter responded saying that the liquor license was revoked. Oh. Well that was extremely uncomfortable and misleading. Not to mention unbelievably shady. 

Things got even weirder when, 10 minutes later, the waiter brought out a box of 3 rolls, nigiri and sashimi from the voucher. The “Malibu” roll had an overly exciting name – it was just salmon and avocado. The Chili Crab “spring roll” was fine. The crab was smashed into a creamy mayo mix and accompanied by avocado inside of rice wrapped with rice paper and a mint leaf. Lastly, the “Philadelphia Roll” looked odd with thin salmon sashimi wrapped around white rice and a “cheese” centerpiece that tasted overly sweet and kind of like plastic.

Nigiri, sashimi, and maki for two

Nigiri, sashimi, and maki for two

When it came to the sashimi and nigiri, the tuna was gritty, thin as paper, and almost transparent red/brown. The yellowtail was bitter, slimy and way too salty. The octopus was too firm and dry and the squid was pretty flavorless. The white tuna and salmon were fine, but the whole vibe of the restaurant was giving me weird feelings, so it was hard to enjoy.

When my friend and I made it clear we were done eating, the waiter then nagged us about 5 times to order another item off of the very over priced menu. It felt like he was one of those perfume salesmen at a department store.

To be honest, I just really wanted to get out of there because the vibes were painfully uncomfortable and shady. I know that Sushi Shop is an international chain with restaurants all over the globe, so maybe (hopefully) it is better in the other locations, but it was a dining experience that I don’t particularly want to have again.

At the end of the day, Sushi Shop is a sorry attempt at becoming a fast food sushi restaurant. The food is of poor quality and overpriced and our dining experience was so awkward and weird. I hope I can save you the time and money when I tell you to get sushi somewhere else, not the Sushi Shop.

Overall Rating:

Uncomfortable setting

Liquor license revoked

Awkwardly desolate

Just don’t go

5 thoughts on “Sushi Shop: Manufacturing Poor Quality, “Fast Food” Sushi at a Location Near You

  1. I’m impressed, I must say. Seldom do I come across a blog that’s both equally educative and entertaining, and without a doubt, you have hit the nail
    on the head. The problem is something not enough folks are speaking intelligently about.

    I am very happy that I stumbled across this during my
    search for something regarding this.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s